Our Story

Youthful Balance Skincare was developed by pharmacist Beth Hoopes of Letts, Iowa. We include handmade skincare products made in small batches right in Iowa. Get that glowy skin you've always wanted with this highly effective skincare line.

Youthful Balance was started by accident. Beth Hoopes, PharmD is also Beth Hoopes, Farmer. While trying to figure out a show cattle haircare product, Beth realized that some of the ingredients that she was putting together were great for skin. After trying it out on herself for about a year, and getting many compliments, she decided to turn this happy little accident into a business.

Youthful Balance was initially just a facial oil. Hundreds of customers loved the product and wanted more options. So, Beth developed the entire line of high-quality, extremely effective facial products you see today!